is amazon fba saturated

is amazon fba saturated is a concern, but saturation largely depends on the product niche. Highly competitive categories can be tough without differentiation, but there are still many underserved markets with growth potential. Success in FBA now requires smarter strategies—such as branding, bundling, or targeting long-tail keywords. With proper research, creative positioning, and value-focused offers, new sellers can still carve out profitable spaces. Tools and automation also make it easier to identify and act on new trends before they become saturated.